An Garda Siochana has opened a new recruitment campaign as it hopes to recruit 1000 new members for the force this year. The new recruits will receive their initial training in the Garda Training College in Templemore. The closing date for the latest campaign is 3pm on April 14th. Full details can be found on the website Publicjobs.ie
To promote the recruitment competition, a €550,000 promotional campaign under the tagline of “It’s A Job Worth Doing” went live across TV, national and local print and radio, online, social media, and outdoor on Friday March 24th. The campaign will also target Irish people living in countries such as the UK, US, Canada, Australia and New Zealand.
The campaign is based on insights from Gardaí and features real-life examples from individual Gardaí of how they have helped people and communities.
The campaign aims to show the nature of the job – working at 4am, making arrests, being physical active, as well as the significant personal and social benefits such as engaging with communities, arresting criminals, helping victims of crime, and the camaraderie of colleagues.
